MyPillow CEO, Mike Lindell has recently seen a slew of support after he was de-platformed on Twitter and dropped from several major retailers for supporting and defending former President Trump.
In response to the blacklisting of Lindell, many conservatives decided to buy from his company. There was an apparent overflow as the company sent an email to make customers aware of potential two-week delays.
In late January there were reports that Bed Bath & Beyond, Kohl’s, H-E-B, Kroger, and BJ’s dropped the MyPillow product.
Lindell made the claim their reason was due to “100% cancel culture.”
Bed Bath & Beyond emailed a statement to Business Insider mentioning the decision was due to poor sales.
They said, “As previously announced, we have been rationalizing our assortment to discontinue a number of underperforming items and brands. This includes the My Pillow product line. Our decisions are data-driven, customer-inspired, and are delivering substantial growth in our key destination categories.”